Oh Comely - Audience blog tasks

1) How does Oh Comely introduce itself?

oh comely is a curious, honest and playful independent magazine. It’s a place to meet strangers, hear their stories and look at life a little differently – where our readers are our writers and our models, too.

2) How do the print circulation/readership statistics for Oh Comely compare to Men's Health?

Social Media Reach: 100,000
Readers Per Issue: 25,000
Average Age of reader: 27
In compared to men's health it is a lot smaller mainly due to the fact of their target audience. oh comely is aimed at a niche audience while men's health is a much wider audience which is way they have a bigger audience. 

3) How is Oh Comely distributed to the audience? 

The readers sign up for a annul copies of the magazine that get delivered to them.

5) What psychographic groups might be attracted to Oh Comely?

Oh Comely magazine's description of itself would suggest targeting the Reformer and Explorer psychographic groups with an emphasis on creativity, self-discovery and a rejection of consumerism and commercialisation.

6) What social class classification would you expect most Oh Comely readers to be? Why?

I think ABC1 social class as well as they are talking about alot more smarter topics that you would typically assume with them.

7) What level of education would you expect for most Oh Comely readers? Why?

At first i thought it was teen like related things so it would not be as smart but it talks a lot about feminism and other political events.

8) What audience pleasures are offered by Oh Comely?

Personal identity: Readers enjoy having their quirky, creative lifestyle and feminist viewpoint endorsed and reflected by the magazine.

Personal relationships: Oh Comely is presented in a particularly personal way. It is the creation of three university friends, the magazine offers background on the contributors and readers are encouraged to ‘get to know’ the editorial team.

Surveillance: Oh Comely deliberately looks to inform its readers about niche stories, events and people.

9) It has been suggested Oh Comely is a “magazine about people, their quirks and creativity rather than money and what it can buy”. How does the design and advertising content of Oh Comely support this view?

Mainly from the art style and the colour scheme with its also feminine touch and also the kind of photography they use in every page with an odd art style in compared to magazines like men's health.

10) Why do you think Oh Comely has been able to build a loyal audience of subscribers in the eight years since it launched? Think about audience demand, rival magazines and the overall media landscape in the digital age.

I think mainly because the different art style and the political/women rights conversation interest their target audience and want to buy it again.